deutsche Version
Interactive display windows
The situation at the point of sale is clearly apparent: Point of sale advertising media that are for the most part static,
such as posters and displays have to take on the sensory overload caused by a multitude of communication media.
The fascination and appeal of the "interactive display window" offers your customers an innovative platform of
presentation at both the point of sale and point of interest.
The interactive display is an impressive possible way of drawing attention to products and services.
The display window becomes an interactive advertising space, enabling the seductive power of, for example,
advertising film clips to be made real and shown directly on the window pane.
Similarly to how they might use a mouse to operate a PC or surf the Internet, the passer-by can simply touch
the window display with his fingertip to actively call up further information on to the pane for themselves.
The interactive display window will be moderated by a virtual character via the personal response given by the
viewer, with direct invitation to get involved and engage personally with the interactive display window.
OWD GmbH Wilhelmstraße 23 73433 Aalen | Phone 0 73 61 / 91 13 - 0 | Fax 0 73 61 / 7 50 13 | info@owd.eu
Short facts OWD GmbH
OWD - Your Decoration Service in Germany and Europe
We are a company performance-based visual design concepts implemented. Our decoration teams produce extraordinary themed worlds in their shop windows. We create glamorous interior decoration and fascinating stage for your products.
For over 17 years, we professionally communicate the image of our customers through visual marketing at the point of sale. We provide a wide network of trained visual marketing designer.
With OWD you have a powerful partner by your side, which implements creative ideas for you quickly, reliably, effectively and successfully.